AI Insights · Timothy · April 2025
Top Film & Television Apps on iOS in Brazil: Q1 2025 Performance
Explore the performance of top film and television apps in Brazil on iOS during Q1 2025, including trends in downloads, revenue, and active users.
The first quarter of 2025 saw notable trends in the performance of film and television applications on the iOS platform in Brazil. Data sourced from Sensor Tower provides insights into the weekly downloads, revenue, and active user metrics of the top five apps in this category.
Globoplay: Novelas, séries e + experienced a peak in weekly revenue around mid-January, reaching approximately $834K. Weekly downloads fluctuated, peaking at about 128K in the same period, while active users increased from 2.6M to over 4.1M by early March.
HBO Max: Stream Movies & TV saw a significant rise in revenue, culminating at around $713K in early March. Downloads surged to nearly 150K in the same week, with active users peaking at 1.9M.
Disney+ displayed a steady revenue trend, maintaining around $280K towards the quarter's end. Downloads showed a notable increase to 99K in mid-March, and active users grew to approximately 1.6M by the end of the quarter.
Amazon Prime Video had a gradual increase in revenue, reaching close to $179K in late March. Downloads varied, with a peak at 93K in early March, and active users fluctuating around 2M throughout the quarter.
Finally, Crunchyroll showed a steady revenue increase, peaking at approximately $104K in late February. Downloads remained relatively stable, with active users reaching nearly 700K by the end of the quarter.
For more detailed insights and data, visit Sensor Tower's website.
